Our Story

Nool is a love letter to my husband, my brother, my cousins, and to the women whose sarees carry our family’s history.

I grew up surrounded by the men in my family, my brother and cousins, my first friends and constant companions. I listened to the women talk about which sarees would one day be mine, each one softened by time, celebration, and countless hands. But no one ever asked what the boys would inherit from those same memories we all lived together.

The first Nool tie was born from that question. I saved the blouse piece from my brother’s wedding outfit and had it made into a tie, one he later wore to my own wedding reception. And just like that, we shared a saree at both our weddings. The memory wasn’t just preserved, it was worn by both of us.

Nool exists to fill that gap, to ask why color, heritage, and craft should be reserved for only half of us. While men are often dressed in dark, monochrome formality, there isn’t a shade in the spectrum that hasn’t found a home in a saree. Nool extends that vibrancy, that history, that intimacy to everyone.

-Meghna Murali, Founder